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Guangzhou Lingyue Stage Lighting Equipment Co., Ltd.Founded in 2009, it is a national high-tech enterprise specializing in the integration of R&D, production and sales of intelligent stage lighting, architectural lighting and LED products. It has a registered capital of 2 million yuan and has an area of 2800 square meters. The Science Park is a large-scale professional lighting company in China.
In 2010, Lingyue Optoelectronics began to enter the international market with its own brand-LY, fully introduced international advanced management concepts, and hired international top lighting technology talents for product development. At present, more than 50% of Lingyue Optoelectronics products are exported to more than 60 countries and regions in Europe, the United States, and Asia, with sales networks and service centers all over the world. Over the years, Lingyue Optoelectronics has developed a large number of innovative products with epoch-making significance in the fields of sound, light, electricity, machinery, and computer control technology.
Looking to the future, Lingyue Optoelectronics takes "creating a world-class lighting enterprise and casting an international top lighting brand" as its long-term development goal. By continuously improving the company's international operating capabilities, establishing technological advantages with independent intellectual property rights, and optimizing the pre-sales, in-sales and after-sales professional service systems, it has developed into the most innovative international and professional global leading lighting company.
Brand strategy
Beginning in 2009, it launched its own brand "LY", fully implemented the international brand strategy, obtained registration certificates in China, the United States, the European Community, Russia, Japan, South Korea and other countries, and established international sales and service centers in the United States and France. "LY" is gradually introduced to the international lighting market. High-quality, high-tech products; high-quality and comprehensive after-sales service have enabled Lingyue Optoelectronics "LY" brand to win widespread praise in the market, and has a very high brand influence in the international market.
Advanced manufacturing methods and technology management mode
Lingyue Optoelectronics adopts the management philosophy of “talent-oriented, technology-first, market-oriented, and management-oriented”. In addition to corporate culture, technology, R&D, operating system, operating mechanism, personnel training, etc. A lot of resources have also been invested in methods and scientific management models.
In the twentieth century, the industry took the lead in introducing a complete set of international advanced digital processing centers; obtained ISO9001 quality management system certification, strictly in accordance with ISO9001 management system requirements for product design, development, production, sales and service management; invested one million in 2010 to establish " ERP enterprise resource network management system", through the use of network management methods, effectively integrates and utilizes resources, improves the accuracy of decision-making, and obtains new competitive advantages in terms of quality, speed, cost, efficiency, etc.; hire consultants to manage the company, Fully introduce project goal management, fully tap the potential and enthusiasm of employees; use 5S management methods, standardize production site management, improve work efficiency and product quality, and cultivate good habits and team spirit of employees; purchase multiple production assembly lines and spray production lines, Achieve strict standardization and standardization of product production, and further improve work efficiency and product quality.
innovating
Talent is Lingyue Optoelectronics is a high-tech enterprise that has obtained national certification. The continuous deepening of technological innovation is the driving force behind the growth of an enterprise. The company established an exclusive research and development center, hired top professional lighting technology experts at home and abroad with an annual salary of one million yuan, gathered many scientific research and technical personnel, absorbed the advanced experience of international counterparts, quickly improved product quality, and launched a number of researches with independent intellectual property rights and market competitiveness. Results and new products.。
Sales grid
With the improvement of brand awareness, the improvement of corporate culture, and the adjustment of brand strategic objectives, the company has achieved remarkable results. At present, the sales network of Lingyue Optoelectronics products of "safety, environmental protection and energy saving" covers all major and medium-sized cities in China, and 50% of the products are exported to more than 60 countries in Europe, America, and Asia.
